Hugh Fraser M.A.

Expert Business, Education, & Alternative Health for Pets Copywriter

fO Forever Onward … 

Professional

(Lawyers, Consultants, Counselors, Advisors, Mentors, Guides, Writers, Realtors, Educators)

Team up with copywriting pro Hugh Fraser M.A. to find and help more clients.

Your professional expertise is your magic bullet. It’s what makes you special. Let’s promote that.

Make a difference in your client’s life. With positive messaging. With words of inspiration. All of which means more clients and more growth.

For sure, my copywriter expertise will help tell your story.

 4-Ways to build your Strategic Wealth

1. Mastermind your USP and Brand Strategy

An absolute must. Has to be done.

Without a strong USP, you can lose clients. And your market edge disappears. Without Brand awareness you kind of vanish.

Let’s look a bit closer at your USP [Unique Selling Proposition].

  • Is it fresh?
  • Is it well defined?
  • Is it special? Is it a real benefit? Are you a Seiko or a Rolex? With an expert copywriter—You sell guidance. No, you sell hope. You sell a service. No, you sell feeling stronger or more confident or loved.
  • Does your USP set you apart … address your client needs?

If this isn’t the case, you need to take action.

Now, let’s look at your Brand.

  • Is your Logo perfect?
  • Is your tagline your promise?
  • Is your website part of your Brand?
  • Does your Brand create loyalty?
  • Do your actions support your Brand?
  • Is your Brand strategy compelling?

*Strong visibility

*Strong reputation

If not … act now. Use a trained copywriter to create your position of advantage in the marketplace with your USP and Brand.

2. Use an “Easy to Scan” Copy Strategy

Because without it … you’ll step back in line … maybe way back … into a line filled with invisible copy.

This is a line where—

  • The full impact of your message is overlooked
  • Key points are missed
  • Your benefits and features are buried … not visible
  • Even your USP and Brand can suffer
  • Sales can nosedive
  • You no longer occupy the catbird’s seat

SO …reawaken your message. Make it totally visible.

That way your VALUE rises. Your benefits are seen.

Easy to Scan copy requires a low Reading Score, something not every copywriter can achieve.

Think about this. A Reading Score of 3.8-4.8 = 73% + readability.

That’s clients paying attention to your message. Reading it. Acting on it.

Many copy scores are 7 or above.

My professional copywriter promise to you—Clear copy. Readable copy. Quick scan copy.

3. Rethink your Website & SEO Strategy

Let’s craft a killer Home Page. One that creates high interest. And one that separates you from your competition. Let’s make it mobile-friendly. And let’s add SEO. Right Titles. Right descriptions. Right keywords.

Plus—Upgrade your Headline Strategy. Reawaken your message. Retool your super-important Offer Strategy. Expand your Customer Focus Strategy. Here, your goal is 80%+ customer focus.

4. Add a Copywriter Expert’s Touch to your—

  • Blogs
  • Reports and Newsletters
  • Findings and Recommendations
  • Brochures and Flyers
  • Speeches and Studies
  • Emails
  • Personal Story [My writing skill will create your story in a special way]

Bring 1-4 together to build your Strategic WealthPlan.

A plan that places you in a superior position to serve.

To help meet your client’s needs.

Unsure of your direction, send me an Email and take my FREE OFFER.

Contact Hugh Fraser

Hugh Fraser | Expert Copywriter | Remote

Website: |expertcopywriterhugh.com

Email | hf@expertcopywriterhugh.com